Simplified commerce

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Greater Louisville business scene is full of opportunities for simplification in complex world

MidWest Managing Director, Erik Dunnigan was interviewed on what Coastal Cloud does to help businesses simplify their outdated, legacy IT systems into cloud-based solutions.


 

STARTING a successful business is one thing. Maintaining and growing a company is another thing, and the Greater Louisville marketplace is chock full of people who can streamline and enhance the journey of running a thriving enterprise. Entrepreneurs of all stripes in the region do not face a lack of business services, and many of those surround technology.

“It’s not just unique to Louisville, but just to the economy today; we’re really in the third wave of technology,” said Erik Dunnigan, managing director of Coastal Cloud. “It was the dotcom era in the ’90s, then social media and now it’s artificial intelligence and data analysis.”

Coastal Cloud focuses on business consulting and analysis, and builds IT platforms to drive those efficiencies. Coastal Cloud Midwest in Louisville is one of three Coastal Cloud domestic solutions centers and is special, Dunnigan said, because Louisville is in the middle of everything.

“Louisville is appealing to us for access to market,” he said. “It’s right in the middle of so many major markets, and we’ve already doubled our sizes here since February. You can drive and touch a majority of the U.S. population in a day. It’s got great logistics and is a nucleus for business.”

Leveraging information

Companies are not lacking in information but often need help streamlining that data and figuring out the best ways to leverage it for their business. “We try to help companies make use of all of the information that’s out there,” Dunnigan said. “[Business owners] are trying to track so many things and are overwhelmed by data. Everyone is carrying so many devices. We integrate platforms so they have only one source they need to look at.”

Coastal Cloud provides business software services for clients in a broad range of industries including communications, high tech, education, economic development, real estate, professional services, manufacturing, logistics and healthcare. It brings state of the art technology from top-level brands to businesses in the region.

Size does not matter when it comes to streamlining data for business use. Dunnigan said Coastal Cloud works with clients on projects as small as $10,000 all the way up to multimillion-dollar projects.

“It used to be that you’d buy software from one of the big guys, and they’d come on site and hire a firm and spend years installing the software; you use it for three years, and then you have to do an overhaul and install 2.0,” Dunnigan said. “It’s shifting now, it’s all cloud-based. It’s an open ecosystem that’s like the app store on your phone. Companies don’t need huge multimillion-dollar installs now. There’s a new methodology of how you can deliver solutions, so we can jump from the smaller guys to the big guys and vice versa.”

You can read the full article here, beginning on page 58.