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Agentforce FAQ: Everything You Need to Know

Salesforce’s Agentforce is making AI a practical tool for business by going beyond simple assistance to taking meaningful actions. Announced ahead of Dreamforce, Agentforce is designed to help teams get more done by leveraging AI as an active participant in everyday processes.  Sam Taylor, Coastal’s Director of Innovation, was invited to an exclusive Agentforce workshop […]

Dreamforce 2024 Recap & Resources

Three Coastal employees in front of the Coastal booth at the Dreamforce Campground.

Dreamforce 2024 once again showed why it’s the go-to event for business and tech leaders. This year’s focus? Using AI and data to unlock growth and simplify complex innovations for everyone. We got to dive into insightful sessions, hands-on workshops, and real-world discussions about how these technologies are transforming industries. Below are some of the […]

What exactly is ROAI—and why does it matter?

At Coastal, we emphasize ROAI because it’s not just about deploying AI solutions—it’s about ensuring those solutions drive measurable results while letting you focus on the work that matters most. We leverage modern technologies and tools like Salesforce, Data Cloud, and Snowflake to deliver these outcomes with precision.

The Ultimate Guide to Salesforce Data Cloud

If you’re like most, your business has tons of customer data—purchase history, website behavior, support interactions, demographic information and more. But it’s scattered across different systems, making it difficult to actually use. Salesforce Data Cloud is the solution to this data chaos. It unifies sources without duplicating data, resolves inconsistencies, and delivers a 360° profile in […]

Coastal Explains Salesforce Releases: Summer ‘24

Dive into the best updates from the Salesforce Summer ’24 Release, explained by Coastal’s experts. Learn how these new features will transform your workflow and elevate your Salesforce experience.

Manufacturing

Why Coastal in Manufacturing Functional Experts Functional Experts Sales Processes Price & Quote Generation Lead Nurturing Warranty Management Field Service Targeted Marketing Online Shopping Experience Technical Experts Technical Experts Data Integration ERP Expertise Data Security Project Management Change Management Training Real World Experience Real World Experience Many employees previously employed at various enterprise manufacturing organizations. […]

Webinar: ISG & Coastal Talk Data

Leading global technology research and advisory firm ISG sits down with Coastal CTO Jim Stalder to talk about all things data. Don’t miss their critical insights on the biggest obstacles to AI adoption, the place of generative AI inside of a business, and how to think about data. Complete the form to see the full conversation. […]

Coastal Explains Salesforce Releases: Spring ‘24 Edition

Welcome to our blog on the highlights of the Spring ’24 Salesforce release! We’ve got a ton of exciting updates to share, each tailored to different teams and needs.  Here’s a quick overview of what Salesforce has in store this season. You can also click on any headers in this menu to dig deeper into […]

Free Workshop: Discover how Salesforce Data Cloud can Elevate Your Business

Our one-hour interactive workshop will teach you how to use Salesforce Data Cloud to achieve your business goals. SCHEDULE If you are: Curious about what Salesforce Data Cloud does and how it can best be used in your organization. In need of a complete customer profile to personalize experiences. Focused on simplifying data integrations for […]

Navigating the Salesforce Crossroads

Your Guide to Evaluating In-House vs. Salesforce Managed Services Getting the most from your Salesforce investment goes far beyond the initial implementation — it’s about smartly embedding this technology into your business’s DNA through ongoing management. Just as a business’s strategy adapts, your technology must evolve too or it risks being fossilized. This need for […]

Salesforce Data Cloud Explained

Your business has tons of customer data—purchase history, website behavior, support interactions, and more. But it’s scattered across different systems, making it difficult to understand your customers and make informed decisions that drive growth.  This incomplete view impacts everything from marketing and customer service to product development and strategic planning. As a result, experiences often […]

Unlocking Salesforce’s hidden potential: From silo to growth engine

Any business leader invested in digital transformation understands the power of a unified Salesforce platform. But fragmented departmental use can impede efficiency, hinder collaboration, and stifle progress. What if you could unlock the hidden potential of your Salesforce org, transforming it from a siloed toolset into a powerful engine driving growth? That’s exactly what leading […]

Salesforce Data Cloud: Practical Use Cases for Manufacturing

Manufacturing is a fast-paced world, and businesses like yours constantly seek ways to improve operations and customer experiences to drive growth. Salesforce Data Cloud, a unified data platform, can help you achieve these goals. At Dreamforce 2023, Salesforce announced free Data Cloud licenses so customers can explore its potential and start using it to build […]

A Heart-to-Heart with Manufacturing Leaders during Dreamforce

Discussions at Dreamforce 2023 underscored the pivotal role of data and analytics and how Salesforce Data Cloud can be used to reshape manufacturing. Manufacturing leaders from around the world gathered at Dreamforce, the biggest Salesforce conference of the year, to discuss how technology and innovation are reshaping the industry’s future.  Coastal hosted a peer-to-peer Dreamforce […]

Executive Insights: Top Themes from the Manufacturing Summit

At the Coastal Cloud Manufacturing Summit in Chicago, our experts shared personal insights into the industry’s evolution and how Salesforce Manufacturing Cloud can be used to reshape manufacturing. Coastal Cloud hosted manufacturing executives from Atkore, Argos and other North American manufacturers along with industry experts, leaders, and Salesforce Manufacturing Cloud users, to explore the latest […]