Agentforce Powers Instant & Accurate Customer Support for Mortgage Leader

What this Means for the Industry

This success highlights a growing reality: legacy knowledge management systems aren’t built for today’s pace of service. Companies that still rely on static documents and siloed information will struggle to keep up with rising customer expectations. By embedding Agentforce into everyday workflows, financial institutions can improve response times, eliminate friction, and create a smarter, more scalable support system.

 

Challenge

For four decades, this organization has been known for its dependable service in mortgage servicing and lending. However, it found itself challenged by rising customer expectations for quick, accurate answers, necessitating the right tools for agents to deliver them without delay.

Challenges included:

  • Critical policy details, loan procedures, and servicing guidelines spread across PDFs, PowerPoints, videos, and multiple directories.
  • Human customer service agents manually searching for information, slowing response times and increasing the risk of inconsistencies.
  • The lack of a centralized knowledge system made it hard to scale support efficiently.

To uphold service quality while improving efficiency, this organization partnered with Coastal to improve access to critical information and eliminate manual customer support processes.

Solution

Coastal designed and implemented an AI customer service assistant solution that seamlessly integrates Salesforce Agentforce into this organization’s Loan Servicing Platform—giving agents instant access to the information they need.

  • Unified Data Storage: With AWS S3 connected to Salesforce Data Cloud, all customer policy and loan details now live in a structured, centralized repository.
  • Natural Language Search: Instead of digging through static documents, human agents simply ask plain-language questions to Agentforce and get precise answers—instantly.
  • Seamless Workflow Integration: Salesforce Agentforce is embedded directly within the Loan Servicing Platform, so agents no longer switch between systems or waste time searching for information.

Results

With this Salesforce AI-powered knowledge assistant, agents work faster, respond more accurately, and spend less time navigating disconnected systems.

The impact is clear:

  • Reduced customer service response time
  • Increased agent efficiency
  • Fewer errors
  • Scalable system to support growth

By leveraging Coastal’s expertise in financial services and intelligent automation, this organization has built a customer support system that delivers immediate business value while competitively positioning them for growth.

Clouds & Products

  • Agentforce
  • Data Cloud

Coastal’s AI and industry expertise made all the difference—this Agentforce project is already producing real results!