5 Key Trends Driving Data Modernization in 2025
The landscape of data modernization is evolving faster than ever, and 2025 is set to bring transformative shifts that redefine how businesses leverage their data. From embracing cutting-edge cloud strategies to empowering users with AI, these key trends are reshaping the future of data management. 1. Adopting Cloud-First Strategies This ongoing trend, rooted in the […]
Agentforce 2.0 Explained: Real Progress, Real Questions, and What Comes Next
Salesforce’s AI agents are smarter, more transparent, and ready to transform workflows. Here’s what businesses need to know—and what’s next. Just months after introducing Agentforce, Salesforce is back with Agentforce 2.0. At the launch event, Marc Benioff and Salesforce’s product leaders doubled down on a bold vision: AI agents are the future of work, and […]
Snowflake
As AI emerges as the defining technology of today, Coastal recognizes that AI is data—and we’re here to help you turn that data into impact.
Is Your Data AI-Ready? 4 Key Questions to Ask
Artificial intelligence is making waves in every industry, promising faster decisions and smarter insights. But here’s the catch: AI is only as good as the data feeding it. That means the question isn’t “Do I have enough data?” It’s “Do I have the right data?” Preparing your data for AI is more than a technical […]
Coastal Explains Salesforce Releases: Winter ’25 Edition
Salesforce’s Winter ’25 release introduces important updates designed to make teams more efficient, responsive, and connected. By embedding AI more deeply, enhancing mobile tools, and simplifying the interface, these changes help teams work smarter, reduce manual tasks, and get faster insights. For businesses looking to get more from Salesforce, these updates offer tools that help […]
Salesforce Planning Toolkit
Salesforce Planning Toolkit
Your Salesforce Toolkit for better ROI in 2025. Smarter strategies. Bigger wins. Transform your Salesforce investment into measurable results for 2025 and beyond. We’ve got 4 free tools to help you crush it: 1 immediate action 1 five-minute quiz 2 workshops with our Salesforce Experts Get the Goods Your 2025 Goals Made Achievable A new […]
Unlock the Full Potential of Your Salesforce Data with Snowflake
Explore why Snowflake is essential for Salesforce users, how it integrates seamlessly, and why Coastal is the perfect partner to help you leverage its full potential.
Beyond the Core: Enhance Your Institutional Efficiencies with Salesforce
This thought-provoking session explores innovative Salesforce use cases beyond traditional recruiting, admissions, and advancement applications.
Manufacturing Excellence: Revolutionize Data & Forecasting
Join Coastal for a deep dive into how Salesforce Data Cloud can revolutionize your manufacturing business.
Smart Collections: Balancing Liquidity & Risk with Technology
Explore how to optimize your collections process using Salesforce Financial Services Cloud (FSC) and create a more efficient and customer-centric experience.
The Data Cloud Blizzard: Navigating Salesforce and Snowflake
Don’t miss out on this insightful session where experts from Coastal and Snowflake dive deep into the synergy between Snowflake Data Cloud and Salesforce Data Cloud.
Unlocking Success with Financial Services: Best Practices & AI-Powered Insights
This insightful session explores how financial institutions can leverage data and AI to drive business value, improve efficiency, and enhance the customer experience.
Unscripted Dreamforce Keynote Debrief with Eric Berridge & Godard Abel
Go beyond the buzzwords and get a real look at Salesforce’s AI vision in this engaging fireside chat with Coastal CEO Eric Berridge and G2 CEO Godard Abel.
Transforming the Consumer Healthcare Journey: Salesforce + EMR Connect
Explore how healthcare organizations can leverage data and technology to transform the consumer healthcare journey.
Dreamforce 2024 Recap & Resources
Dreamforce 2024 once again showed why it’s the go-to event for business and tech leaders. This year’s focus? Using AI and data to unlock growth and simplify complex innovations for everyone. We got to dive into insightful sessions, hands-on workshops, and real-world discussions about how these technologies are transforming industries. Below are some of the […]
Implementation
At Coastal, we simplify Salesforce implementation by bringing together deep expertise and a streamlined process. You get a team of North America-based experts that are easy to collaborate with, providing clear communication and top-tier project management.
What exactly is ROAI—and why does it matter?
At Coastal, we emphasize ROAI because it’s not just about deploying AI solutions—it’s about ensuring those solutions drive measurable results while letting you focus on the work that matters most. We leverage modern technologies and tools like Salesforce, Data Cloud, and Snowflake to deliver these outcomes with precision.
Data & AI
As AI emerges as the defining technology of today, Coastal recognizes that AI is data—and we’re here to help you turn that data into impact.
The High Cost of Ignoring Customer Loyalty: Is it costing you millions?
Ready to turn customer loyalty in your manufacturing business into your competitive advantage? Download Coastal’s Manufacturing Customer Loyalty Game Plan.
The Ultimate Guide to Salesforce Data Cloud
If you’re like most, your business has tons of customer data—purchase history, website behavior, support interactions, demographic information and more. But it’s scattered across different systems, making it difficult to actually use. Salesforce Data Cloud is the solution to this data chaos. It unifies sources without duplicating data, resolves inconsistencies, and delivers a 360° profile in […]
Pulling growth levers within Salesforce: PE Strategies for Quick Wins & High ROI
The constant evolution of Salesforce’s products can make it challenging for private equity firms to prioritize which Salesforce features and tools will deliver the biggest impact for their portfolio companies. This is especially true in the early stages of implementation when resources are often limited. Coastal helps PE firms navigate this challenge by understanding their […]
How to Unify Data for Smooth Healthcare Journeys from Pre-Care to Post-Care
Discover how Coastal’s Salesforce + EMR Connect solution revolutionizes healthcare marketing by unifying patient data, empowering personalized engagement, and driving revenue growth. Learn how to overcome data silos, improve patient experiences, and achieve better outcomes with this innovative approach.
Winning Back Lost Customers in MedTech & Biopharma with Salesforce
Learn how a MedTech company used Salesforce Data Cloud to create a personalized win-back campaign, achieving a 10x increase in win rates and boosting revenue. This case study highlights the power of data-driven strategies for customer retention and growth in the life sciences industry. Discover key takeaways and learn how you can leverage Salesforce to turn lost customers into loyal ones.
Salesforce Data Cloud for Telecommunications Leaders
In the fast-paced telecommunications industry, data is pouring in from every direction. Every click, share, and call generates valuable information that can be used to gain a deeper understanding of customers, optimize operations, and identify emerging trends. However, without the right tools, this data can quickly become overwhelming. Many companies struggle with fragmented data spread […]
