What exactly is ROAI—and why does it matter?

At Coastal, we emphasize ROAI because it’s not just about deploying AI solutions—it’s about ensuring those solutions drive measurable results while letting you focus on the work that matters most. We leverage modern technologies and tools like Salesforce, Data Cloud, and Snowflake to deliver these outcomes with precision.

The Ultimate Guide to Salesforce Data Cloud

If you’re like most, your business has tons of customer data—purchase history, website behavior, support interactions, demographic information and more. But it’s scattered across different systems, making it difficult to actually use. Salesforce Data Cloud is the solution to this data chaos. It unifies sources without duplicating data, resolves inconsistencies, and delivers a 360° profile in […]

Coastal Explains Salesforce Releases: Summer ‘24

Dive into the best updates from the Salesforce Summer ’24 Release, explained by Coastal’s experts. Learn how these new features will transform your workflow and elevate your Salesforce experience.

5 Ways Salesforce Nonprofit Cloud Can Amplify Your Impact

volunteers working on a beach

Unlock your nonprofit’s full potential with Salesforce Nonprofit Cloud. Streamline fundraising, deepen donor relationships, and measure your impact with powerful tools designed for the social sector. Learn how Coastal can help you maximize your impact.

Nonprofit

Play Video Youth For Christ Puts Data to Work for Real Impact Youth For Christ needed more than a data platform—they needed a system that helps staff show up when it matters most. With Coastal’s help, they built a Salesforce-powered solution to track key moments to provide meaningful support for kids and teens, not just […]

Webinar: ISG & Coastal Talk Data

Leading global technology research and advisory firm ISG sits down with Coastal CTO Jim Stalder to talk about all things data. Don’t miss their critical insights on the biggest obstacles to AI adoption, the place of generative AI inside of a business, and how to think about data. Complete the form to see the full conversation. […]

Coastal Explains Salesforce Releases: Spring ‘24 Edition

Welcome to our blog on the highlights of the Spring ’24 Salesforce release! We’ve got a ton of exciting updates to share, each tailored to different teams and needs.  Here’s a quick overview of what Salesforce has in store this season. You can also click on any headers in this menu to dig deeper into […]

Free Workshop: Discover How Salesforce Data Cloud Can Elevate Your Business

Our one-hour interactive workshop will teach you how to use Salesforce Data Cloud to achieve your business goals. SCHEDULE If you are: Curious about what Salesforce Data Cloud does and how it can best be used in your organization. In need of a complete customer profile to personalize experiences. Focused on simplifying data integrations for […]

Salesforce Data Cloud Explained

Your business has tons of customer data—purchase history, website behavior, support interactions, and more. But it’s scattered across different systems, making it difficult to understand your customers and make informed decisions that drive growth.  This incomplete view impacts everything from marketing and customer service to product development and strategic planning. As a result, experiences often […]

Unlocking Salesforce’s hidden potential: From silo to growth engine

Any business leader invested in digital transformation understands the power of a unified Salesforce platform. But fragmented departmental use can impede efficiency, hinder collaboration, and stifle progress. What if you could unlock the hidden potential of your Salesforce org, transforming it from a siloed toolset into a powerful engine driving growth? That’s exactly what leading […]

Salesforce Data Cloud: Practical Use Cases for Nonprofits

For nonprofits, every interaction matters. Engaging constituents (donors, volunteers, served populations, and even employees) with the right message at the right time can be the difference between securing a life-changing donation and losing a crucial volunteer. But in the face of a fragmented data landscape and limited resources, achieving this personalized touch can feel like […]

Transforming Crisis Intervention with Grant Riewe

Explore the intersection of technology and mental health with Grant Riewe, CTO of Vibrant Emotional Health. Learn how modern tech is reshaping the behavioral health landscape, from the 988 crisis lifeline to the power of human connection. In this must-listen episode of the Customer Obsessed Podcast, Grant Riewe shares transformative strategies in crisis intervention, all […]

Faith in Full Force at Dreamforce ‘23

Leaders from Faith-based organizations gathered with Coastal during Dreamforce to discuss how Salesforce can promote a more digitally empowered Faith community. Dreamforce is Salesforce’s paramount conference of the year, uniting visionaries and experts for face-to-face dialogue about using technology and innovation for advancement.  Organizations including The Foursquare Church and Elevation Church gathered for breakfast, a […]

Life-Saving 988 Call Center Solution explained by Vibrant CIO at Dreamforce ‘23

Coastal Cloud offered Behavioral Health Leaders a unique opportunity to understand Vibrant Emotional Health’s approach to incorporating Salesforce into the organization and the impact it has made on its mission. Salesforce’s premier conference of the year, Dreamforce, is an opportunity for industry leaders, innovators, and experts to convene in person to discuss the transformative impact […]